Meta Ads · Ottawa and across Canada
Meta Ads management for Canadian businesses.
Facebook and Instagram are where most Canadians spend part of every day. Percentify plans, builds, and manages Meta Ads campaigns for businesses in Ottawa and across Canada, with one goal in mind: turning that attention into qualified leads and sales you can see in your own numbers.
Strategy before spend
Every account starts with the offer, the audience, and the next step a customer should take. We look at what you sell, who buys it, how they decide, and what happens after someone clicks. That picture decides the campaign structure, the budget split, and the creative we need. If the offer or the landing page is the real constraint, we say so before a single dollar goes out.
Creative testing, assisted by AI
Creative is the biggest lever inside Meta. We use AI to draft ad variations and test different angles faster, then a person reviews every concept against your brand and your customer. Tests are kept small and readable: one question, a focused audience, and a handful of meaningfully different ideas. The goal is to learn something useful each round, not to flood the account with near-identical ads.
Tracking that reflects real business outcomes
Campaigns are only as good as the signals they learn from. We set up and check the Meta pixel and conversion events so the platform optimizes toward real actions such as purchases, booked calls, or quote requests. Retargeting is built around people who already showed interest, so budget goes to the audiences most likely to act.
Ongoing optimization and plain reporting
Once campaigns are live, we read the results, shift budget toward what is working, refresh creative before it tires, and document what changed and why. Reporting focuses on leads, cost per result, and revenue where it can be measured, written so an owner can read it in a few minutes. Construction and trades companies, med spas and beauty brands, and E-Commerce stores each get a plan shaped around how their customers buy.
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A clearer next move
Ready to turn attention into momentum?
Start with a practical review of the gaps between your traffic, message, website, and follow-up.